Home » Author Archives: Mark Weadon

Author Archives: Mark Weadon

Mark Weadon
Mark Weadon is a Senior Product Marketing Manager at LexisNexis for InterAction and LexisOne. Prior to joining LexisNexis, Mark marketed business analytics software and solutions to the pharmaceutical industry at SAS Institute. Mark has also held management roles in Global Information Technology at Cisco Systems and GlaxoSmithKline. Mark holds an MBA degree from Elon University and a BA degree from Duke University.

Perspectives from a first-time attendee at Legaltech New York

Legaltech New York CRM

Legaltech New York 2017 was undeniably a key legal technology event. Since this was my first time attending, I was not certain what to expect. Once I learned my way around the multiple levels of the conference center, I experienced overflowing conference sessions, great networking opportunities, a vibrant vendor exhibit hall and interesting conference sessions. Most importantly, I had the ... Read More »

Relationships Matter! Understanding 8 Benefits of Relationship Intelligence

relationships-matter-understanding-8-benefits-of-relationship-intelligence

When you want to win new business for your firm – relationships matter! In a recent conversation, a highly successful attorney mentioned that the business development opportunities that work best for him are predicated on relationships. This attorney finds that people who know and trust him tend to give him business. Every professional should seriously consider how he or she ... Read More »

3 Reasons Law Firms Need More than a Rolodex to Track Relationships

3 Reasons Law Firms Need More than a Rolodex to Track Relationships

If you listen closely, you may hear law firm marketing and business development professionals refer to their client relationship management systems as “glorified Rolodexes.” With this reference, some professionals are overstating their true beliefs – yet others are completely serious. While a Rolodex is an easy-to-use device used to store contact information, its limited capabilities have been far surpassed by ... Read More »

5 Ways to Become a Business Development Pro

5 Ways to Become a Business Development Pro

According to LexisNexis data, it is estimated that law firms that improve their retention rate by five percent can increase their revenue rate by 25 percent. However, while many firms express interest in business development, some firms still struggle to figure out exactly what investments make the best business sense—and exactly how to achieve their business goals. In order to ... Read More »