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The Intersection of AI and End-User Adoption

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Earlier this year, I wrote about artificial intelligence (AI) and how it’s transforming both traditional and corporate education programs. With the support of AI, programs can be designed to support the learning styles of students, enhancing their comprehension and retention. As exciting as these advances may be, law firms aren’t always in a rush to adopt new technology. Even with ... Read More »

How to make a case for CRM: Four key benefits and a guidebook

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Have you researched customer relationship management (CRM) systems? Do you know that having one would save hours of managing client information? Are you struggling to get buy-in from firm management and decision-makers? In order to successfully sell the need for a CRM system, you need a good presentation strategy that illustrates a return on investment (ROI). Get their attention by ... Read More »

Building Networks: A Conversation with J. Kelly Hoey

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When you choose to invest your time, energy, and dollars by attending a professional event, you want it to be a good use of your time. Your definition of “worthwhile” may vary from event to event, making it difficult to discern which to prioritize, especially with an increasing variance in the number of channels through which events are delivered. Intuitively, ... Read More »

Does your mid-sized firm need a CRM? Three Things to Consider

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Does your firm have a Relationship Action Plan? Leadership and collaboration expert Keith Ferrazzi believes every organization needs one. In his bestselling and recently revised book Never Eat Alone, Ferrazzi states there is “social capital” potential within your relationships and social networks. Knowing how to cultivate and mine this potential leads to building long-term friendships and higher returns on investment. ... Read More »

Strategy and Technology Are Key Themes at this Year’s LMA Conference

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This year’s Legal Marketing Association Annual Conference promised to be the premier meeting for legal marketing and business development professionals and did not disappoint. The LexisNexis® InterAction® team had the opportunity to participate in the annual event and be part of the legal marketing conversation. One of the overriding themes in the conference was that firms needed to differentiate themselves ... Read More »

The Pulse of the Legal Industry: Changing Landscape Calls for PROactive Measures

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You don’t need me to tell you that these are some interesting times to be in the legal arena. Client demands are rising. Corporate legal departments are handling more matters in-house. Non-traditional service providers are growing their capabilities to get larger slices of the “legal pie” that law firms have considered exclusively their own. A telling indication of the current ... Read More »

Is Your Firm on the Road to Readiness for GDPR? This 10-Step Action Plan Will Help

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Ready or not the May 25th General Data Protection Regulations deadline is right around the corner. Whether you’re just scratching the surface on a plan to tackle requirements or putting final touches on your strategy, there are 10 key steps your firm can take to simplify GDPR compliance efforts. These steps are proven successful across many organizations—including LexisNexis. The plan ... Read More »

Top 5 Areas Mid-Sized Firms Should Prioritize 2018 Marketing Budgets

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Last year was filled with economic uncertainty for those in the legal field. Legal consultancy firm Major, Lindsey & Africa published a study that forecasts this uncertainty will carry over to 2018, along with increased pressure for firms to drive down costs and boost productivity. While the study focuses primarily on large law firms and corporate legal departments, economic ambiguity ... Read More »

Innovation in End-User Adoption: Kirkland & Ellis

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The dream We here at LexisNexis®, like most of our clients, are always looking for ideas and inspiration on how to increase end-user adoption of customer relationship management (CRM), but unfortunately, there’s no magic formula. Every firm’s culture, configuration, and business processes are different, but what is the same across all firms is the desire to streamline, centralize, and improve ... Read More »

Get Your Data in Shape: Preparing for GDPR | Part Three of Three

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  It’s 2018 and now you’re facing the reality of those lofty New Year’s resolutions. I don’t know about you, but mine are the same every year: lose weight and exercise more. Instead of backpedaling on your resolutions, how about setting a resolution that you can achieve like getting your contact data into shape? As any firm can attest, over ... Read More »