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Tag Archives: law firm referral

How Law Firms can Generate More Referrals and New Business

How Law Firms can Generate More Referrals and New Business-header

Note:  The following is a guest post by Lee Frederiksen a managing partner at Hinge Marketing. Generating referrals has always been an essential part of law firms’ marketing strategies. In fact, when we asked professional services firms what their biggest marketing priorities were for 2015, generating more referrals was the top priority, with 61.9 percent of respondents citing it. Yet ... Read More »

LMA Session: Law Firm CRM as a Referral Engine

Law Firm CRM as a Referral Engine

Following an LMA Conference session titled, Relevant, Essential and Cool … Surprising Ways to Describe CRM at Today’s Progressive Firms, LXBN’s Colin O’Keefe caught up with Darryl Cross, vice president of Client Profitability and Performance Development LexisNexis for a short video interview. The interview lasts a little more than two minutes, is embedded nearby and quick summary of the discussion ... Read More »