In today’s legal marketing world there is constant, inescapable pressure to achieve recognition for your firm. So, how do you distinguish yourself and gain a competitive advantage? Or maybe a better question is: How do you become the Beyoncé of the legal marketing sector? Create your own Beyhive and turn your firm into a breakout star of Beychella proportions. Read ... Read More »
If you’re reading this, you’re either an avid Bachelor watcher (#BachelorNation), use customer relationship management (CRM) software (preferably InterAction), or, even better, you’re an avid Bachelor watcher who uses InterAction (#InterActionforBachelorNation). That hashtag might be a little long, but either way, whatever category you may fall in, The Bachelor/Bachelorette has quite a bit in common with InterAction CRM. If you’re ... Read More »
Lean Innovation is a recent addition to the LexisNexis culture in our Raleigh office. The fundamentals of the movement – talk, learn, hack and experiment – are what led four dedicated employees to start a Lean Innovation program at LexisNexis. The program was created and led by the four: Loai Alsalti, Michael Etgen, Shell Zhu and Murali Naik. I sat ... Read More »
Business of Law Blog Software solutions for the business of law.
